Kygo to headline fall WILD
Electronic dance music artist Kygo, known for his 2014 single “Firestone,” will headline fall WILD, Social Programming Board announced Sunday night.
Kygo will perform in Brookings Quadrangle on Oct. 23 for the twice-yearly concert. Magic Man, a pop/rock band from Boston, will open the show.
SPB chose to focus on a single artist and headliner for this year’s WILD in order to afford the higher prices of these artists and allow acts to play a fuller set, SPB president and senior Jessie Bluedorn told Student Life in an email.
The lineup was put together by SPB, and Kygo will not be bringing his own opening acts—unlike last year’s fall WILD, in which headliner Icona Pop provided two of the three opening acts.
WILD director and sophomore Nick Koutrakis said that the lower number of artists should not affect the concert’s atmosphere.
“It feels less like a festival in that sense, but I think the atmosphere is still going to be as huge as ever,” Koutrakis said.
Koutrakis said that there was no change in the selection process this year. SPB released a list of 12 artists last spring and asked students to rank them based on their preferences. After receiving the survey results, SPB reached out to the artists in order of popularity. Koutrakis declined to say how far down the list Kygo was ranked.
“The students wanted this headliner a lot, I can tell you that,” Koutrakis said.
Bluedorn added that there were a lot of student recommendations for this artist through the survey and an anonymous “Contact Us” section on the SPB website.
This year’s WILD will take inspiration from larger music festivals around the country, like Lollapalooza and LouFest and will add some sort of artwork to Brookings Quadrangle for students to take photos with.
“We’re trying to liven up the space a little bit,” Koutrakis said.
Bluedorn added that SPB will offer new partnerships with local businesses and an expanded pre-WILD Happy Hour the Thursday night before the event.
Both Koutrakis and Bluedorn said that they expect students to be excited about the headliner, based on the heavy interest in bringing him for the concert.
“I definitely think this is one of the largest artists we’ve had in a while,” Koutrakis said. “I expect nothing but good things. We have a really good name to kind of drive it forward, this exec that we’re working right now with is just really on top of their things. From our side, it’s going to run smoothly, and I think from the students’ side, they’re really going to enjoy it.”