This annual Hollywood film industry event often serves as more of a fashion show than an awards show. Sure, many viewers are excited when their favorite film, actor or director beats out rivals in a particular category, but let’s face it—it’s all about what they’re wearing.

Though the fashion industry produces new shows and trends every six months, men’s fashion just isn’t as dynamic as women’s wear, and fashion trends for men tend to be less “trendy” and more sustained. But guys—this isn’t to say that everything you wore last spring is acceptable or on trend. Au contraire, this spring’s key looks can be summarized as classic, minimal and fresh.

Though we hate to admit it, ladies, Valentine’s Day isn’t just about us. As the new year is just getting started, you may have resolved to spread happiness and joy to others. Start with this holiday—instead of sitting back and waiting to be pampered and treated (though I do hope you get lots of presents and a great meal next Monday), be proactive and do something for your special someone.

I’ll preface this by saying that even I haven’t been the best example of chic style during the winter months. Though you’ll never find me in the sweatpants-and-Ugg-boot uniform (sorry if that’s your thing), I haven’t exactly made any effort to look stylish.

It’s important to plan ahead and be on the lookout for the most trendsetting items that will keep you looking amazing this spring. Fortunately, designers showcase spring trends very far in advance, and I’ve created an outline of the top trends and a guide to including them in your warmer-weather wardrobe.

As the temperature drops and the air dries, our hair and skin begin to change. You may notice that after cleansing your body, hair and face and applying your usual moisturizer, your hair and skin look dull, dry or flaky and feel tight and itchy.

Last Thursday, hundreds gathered at Saks Fifth Avenue in Plaza Frontenac to honor five very fashionable men for their impeccable sense of style.

Like many things in fashion and beauty, selecting a fragrance is an arduous and complex task. We are continually bombarded with advertisements for the latest colognes and perfumes, which come in various bottle sizes, have different strengths, smell different on different people and have their own unique aromatic properties.

Have you ever walked into a store knowing your size, only to find out that the clothes just don’t fit? Did you have to go up a size? Two sizes? Three or more? Did you check the mirror to make sure you didn’t gain weight and check the tags to verify that you picked up the right size? Well don’t worry: it’s not you, it’s them.

Recently I got a chance to sit down with the ever-calm, cool and collected co-owner, Chad Roundtree, to learn more about what it’s like to run a boutique and what this shop has to offer.